SOOIBE is a leading brand for mixed-age kids folding bike. We focus on designing, developing, manufacturing, and selling products connected to children's health, eco-friendliness, and recreational sports. 

SOOIBE is a mid-to-high-end brand powered by design and trendy play, providing kids with more unique, stylish, and high-performance products. We're committed to fostering children's independence, strength, bravery, confidence,  and optimism through our sports systems, truly letting kids grow and play in remarkable ways.

Sub-brands:

1. SOOIBE: Mixed–age Bike| Kids Balance Bike| Folding Bike| Mountain Folding Bike
2.   7 BIKE: Kids Balance Bike| Bike with Belt |Sport Mountain Bike
3.  SOOIG: Family-ride Bike |Folding Bike
4.        S1: Performance& Racing Kids Balance Bike Brand
5.SOOIBE Learning Plan: Family Outdoor Education Brand

       Brand Culture：

      “Civilized in spirit, barbaric in body” - using more personalized, stylish, and high-performance products to promote scientific exercise, ensuring that each child experiences true joy and achieves remarkable things through play as they grow.

      SOOIBE's Positioning: 

      A mid-to-high-end brand for children's leisure and sports.

      Design Concept:

      Simple, Stylish, and Timelessly Beautiful.

      Slogan:

      Worried about changing bikes? Buy SOOIBE! Ride it until you're 100!

      Mission & Vision:

      Loved by Children, Trusted by Moms.

       7bike is a DIY brand of children's slider owned by SOOIBE, providing more personalized, more fashionable and higher performance products for global fans of slider sports.
       7bike brand mission - born for fever, crowned for love.

"S1 King" is a brand of children's balance bike competition under SOOIBE. It is a professional, top-level public event for children who love balance bike sports all over the world.

"S1" stands for Speed and champion (NO.1), " King" symbolizes S1's mission-to make all efforts pay off, crown all love, and let all children who love the sport of scooters The real "car king"!

SOOIBE has started to hold national leagues since the brand was released. It is committed to let the children learn to challenge themselves through balance bike competition, exercise a strong will, and refuse to lose.